Work / RSN8
RSN8
From a name to one of Toronto's defining underground series. Built end to end, scaled to sold-out rooms and city billboards.
The Brief
Break into the scene, fast.
When Valeria Wardini moved to Canada, she had one goal: break into the electronic music scene as a DJ, and do it fast. She reached out to us to help make it happen.
We helped her turn that ambition into a concept: RSN8, a collective that brings together artists and underground music enthusiasts.
The Game Plan
From studio nights to international headliners.
We grew RSN8 from intimate studio nights into a platform that now hosts international headliners from labels like Afterlife, Drumcode and Diynamic, all while spotlighting local rising talent.
Today the push is behind DYSTOPIA, its flagship series: paid media, partnerships and out-of-home across the city.
The Results
The numbers.
+500%
Growth in event attendees
+2M
Impressions on paid media
+450K
Reached across digital and offline
"AFTR DARK didn't just help me market RSN8, they helped me build it. From founding the company to every step since, it's felt like a true partnership. They turned my vision into something real, from underground nights to sold-out shows and city billboards."Valeria · Founder, RSN8